by Jennifer Ferri | Apr 27, 2017 | For Sale By Owner (FSBO), Going To Market, Selling
If you’re selling a home in the Fort Myers, Cape Coral or surrounding areas, don’t do these things – take some notes from the video! 1. Don’t Sell Before The House Is Ready. If it doesn’t present well, it won’t sell well. 2. Don’t Over-Improve People buy...
by Jennifer Ferri | Jan 13, 2014 | Going To Market
While this video simplifies things to help you remember: your aim is to get the best price AND terms in your market during the period you’re selling. Market conditions interest rates and competition all matter. The price you want, and the price a buyer will pay...
by Jennifer Ferri | Jan 13, 2014 | Going To Market
As you’ll see in the video, every home and market is a unique situation. Good marketing plans are specific to both. But every plan will include: Preparation Pricing and Marketing Activities. Preparation takes time – typically, months. Homes must be in...
by Jennifer Ferri | Jan 13, 2014 | Going To Market
This video tells you what any real estate professional would tell you. Ask them: How long do homes in my neighborhood currently stay on the market? How would you price my home? What data did you use to arrive at that price? How would you market my home? What...