What Is Earnest Money?

  Earnest money is money you put down to demonstrate your seriousness about buying a home. It must be substantial enough to demonstrate good faith and is usually between 1-5% of the purchase price. However, the amount can vary depending on local customs and...

What Is A Counter-Offer?

  Have you ever wondered about what an “offer” or “counter offer” means when buying or selling a home in the Fort Myers or Cape Coral area? The video puts this in more visual terms, but basically, a seller can respond to a buyer’s offer...

How Do I Set The Price On My House?

  While this video simplifies things to help you remember when selling your Fort Myers or Cape Coral house, your aim is to get the best price AND terms in your market during the period you’re selling. Market conditions, interest rates and competition all matter....

Why Use A REALTOR®

  A state license is required to sell real estate. But roughly half of those licensed take the additional step of becoming a REALTOR®. As we show you in this video, only members of the National Association of Realtors – NAR – are entitled to use that...

How Do I Make A Home Ready To Sell?

  Have a home to sell in the Fort Myers or Cape Coral area? As we show you in this video, start several months before the property is made available. Look through the eyes of a buyer: What needs to be cleaned? Repainted? Repaired? Or tossed? Ask yourself –...

What Should I Look Out For During The Final Walk-Through?

  About to close on a home in the Fort Myers or Cape Coral area? Well, as this story shows, a Final Walk-Through will likely be the first opportunity to examine the house without furniture giving you a clear view of everything. Check the walls and ceilings...
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